We are based in Cambridge, U.K.

Business Development Consultancy to the Japanese Market

We understand that at the heart of any business is sales and marketing. We are particularly experienced in very early stage sales work, including introducing our client’s technologies to large corporates, often through our existing networks. We are also perfectly suited to supporting new and established technology businesses to explore opportunities in new territories and we have previously operated in this capacity in Japan. Our business development support also extends to assisting businesses identify and engage with new distributors and other strategic corporate partners. On these types of assignments, we like to scope out and agree a mission to deliver within a specified timeframe with our client and then regularly report and review practical progress made. Our role is to ‘do the legwork’ thus enabling our clients to efficiently connect up with new corporate partners and prospective clients.



Japan should be an attractive market for your business, but it is also true that there are difficulties of developing your businesses in Japan. There is cultural differences, expense to launch a local business site, cost and level of local employee, language, etc.


Biospire provides exclusive and non-exclusive business development services for your company. Your partner of Biospire works for your company at the initial stage of business in Japan. 


Your consultant - Masashi Matsunaga is an experienced international business development professional working in the life sciences and chemical fields for more than 18 years. He has created invaluable personal networks in the Japanese and oversea business communities as well as government and academic societies. He also has team management skills that he developed diverse international teams both in large and small companies. Always Masashi is challenge-able for new innovative businesses with creating new value to the market with understanding the key value of the technology being able to present to different level of peoples. 



Our Services

  • New business partnership (Market development, strategic partnership, Alliances, Procurement).
  • Introduction of your product/services to your target.
  • Interviewing to your target clients.
  • Exhibition, conference supports
  • Access to new technology (academia).
  • Business networking, researchers networking.
  • Attendance and translation.
  • Translation of business presentation/brochure.
  • Logistics support (regulatory check to export to Japan).
  • Customer follow-up.
  • Channel management (distributor).


  • Regenerative Medicine
  • Life Sciences
  • Drug Discovery
  • In Silico
  • Chemical
  • Material Sciences
  • Polymer
  • Environmental Technology
  • Energy


  • Japan



Increase your market presences

Especially for SMEs, it is not easy to penetrate your company presences to the new market such as Japan. We support your business development with establishing Japanese website with professional wordings, and doing market development for you.

Flexible consultancy

We can provide you flexible support plans for your business development to the Japanese market at lower cost than hiring full-time regional BD reps. We can offer daily, weekly, monthly or annual service plans. 


We know the market!!

We have existing network!!

You can fully utilise our professional network to industry, pharma, IP, academia and government organisations. Biospire also participates to key consortium for life science and chemical market.

Your Consultant

Masashi Matsunaga, BSc, PhD

CEO Biospire Japan